Pricing Blog

Cinema

Events

Ski

Sports

Pricing Theory

Our Learnings
Smart Pricing Blog Posts

No-Show: How sports clubs can deal with absent fans
A previous published article from Deutschlandfunk highlights the challenges of no-shows in the Bundesliga. The German top tier football league faces the problem, that on average 10% of fans with valid tickets do not attend games. Notably, no-shows are quite common in...

3 Ways Ski Lifts Can Better Reach Their Customers
We have asked Prof. Philipp Lütolf from Lucerne University of Applied Sciences what information Swiss ski lifts collect about their guests and how this impacts customer communication. The answer is clear; Prof. Lütolf sees much potential for ski lifts to better...

Cinemas are rethinking their pricing strategy
The young generation is setting new standards for many traditional industries. According to a representative survey of 1,000 German consumers commissioned by PwC, people under 30 have high expectations of their shopping experience. As a fact, they are the drivers of...

FC Bayern München counts on us to reduce No-Show
We at Smart Pricer are proud to be working together with one of the most successful football clubs in the world, FC Bayern München by reducing the club's no-show rate. FC Bayern München is facing the problem of fans who are not showing up to a game despite the...

SRF: Trend of Dynamic Pricing in Swiss Ski Resorts
The SRF, the largest electronic media house of German-speaking Switzerland, has interviewed our CEO Christian Kluge about the development of Dynamic Pricing in Swiss ski resorts. Read the whole Interview here: Dynamic Pricing in Ski Resorts SRF: Mr Kluge, why are more...

3 Insights That Cinema Can Learn From Subscription Models
Moviepass has disrupted the conventional cinema pricing strategy. Many theatres, especially in the USA, have been skeptical of a cinema subscription model ever since. However, cinemas should be proactive in evaluating their own pricing system to remain competitive....