Smart Pricing Blog Posts
We publish regular posts about the pricing development in different industries worldwide and the technical opportunities to optimize revenue.
St Moritz Upper Engadin introduced a new flexible pricing model for the winter season 2018/19. In the new model, the price for day and multi-day tickets varies according to demand. Furthermore, the time of booking also affects the price. Early bookers, who purchase...read more
A previous published article from Deutschlandfunk highlights the challenges of no-shows in the Bundesliga. The German top tier football league faces the problem, that on average 10% of fans with valid tickets do not attend games. Notably, no-shows are quite common in...read more
We have asked Prof. Philipp Lütolf from Lucerne University of Applied Sciences what information Swiss ski lifts collect about their guests and how this impacts customer communication. The answer is clear; Prof. Lütolf sees much potential for ski lifts to better...read more
The young generation is setting new standards for many traditional industries. According to a representative survey of 1,000 German consumers commissioned by PwC, people under 30 have high expectations of their shopping experience. As a fact, they are the drivers of...read more