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DIGITALIZATION TURBO DYNAMIC PRICING: How the price strategy enhances digitalization and digital transformation

Mar 2, 2023

BERLIN, INNSBRUCK – MARCH 2023 Dynamic pricing for ski pass products promise four main effects: Significant increase in revenue Significant increase in the sale of tickets through online channels Increase in visitor numbers during off-peak times and better...

Pricing Day – The first pricing conference on the mountain for decision-makers from the mountain

Feb 22, 2023

Innsbruck, Obergurgl – January 2023. Premiere at 2670 meters above sea level The first Smart Pricer Conference was a complete success. Under the motto “Pricing on the mountain – for the mountain”, hosts Christian Kluge (CEO, Smart Pricer), Stefan...
Dynamic pricing for ski resorts: An overview of the benefits during inflation

Dynamic pricing for ski resorts: An overview of the benefits during inflation

Dec 23, 2022

Difficult initital situation for winter tourism Winter tourism is directly affected by developments such as inflation and price increases in the energy sector. Mountain ropeways are therefore once again facing new challenges, and the number of ski resorts introducing...
Ski ticket pricing for mountain ropeways – Three strategies to deal with uncertainties for winter 22/23

Ski ticket pricing for mountain ropeways – Three strategies to deal with uncertainties for winter 22/23

May 19, 2022

After finishing winter season 21/22, planning for winter 22/23 has already begun. Similar to the previous season, this one is also characterized by great uncertainties: How will inflation develop? What impact will the Ukraine war have?To what extent will our operating...
Return of foreign guests, shorter winters and digitalisation | Markus Hasler talks about strategic challenges for ski resorts

Return of foreign guests, shorter winters and digitalisation | Markus Hasler talks about strategic challenges for ski resorts

Jun 7, 2021

On the occasion of the extension of the cooperation between the ski resort Zermatt Bergbahnen AG (ZBAG) and Smart Pricer, we talked to Markus about strategic challenges such as shorter winters, investments in the summer offer and digitalization.   Dear Markus,...
Zermatt extends Dynamic Pricing with Smart Pricer | Interview with Markus Hasler on Dynamic Pricing and alternatives for ski resorts that are not yet ready for it

Zermatt extends Dynamic Pricing with Smart Pricer | Interview with Markus Hasler on Dynamic Pricing and alternatives for ski resorts that are not yet ready for it

Jun 7, 2021

Zermatt Bergbahnen AG (ZBAG) has extended its dynamic pricing with Smart Pricer for several years and expanded it even further. In our second interview, we asked Markus about dynamic pricing and the alternatives for mountain railways that are not yet ready for it....
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Recent Posts

  • DIGITALIZATION TURBO DYNAMIC PRICING: How the price strategy enhances digitalization and digital transformation
  • Pricing Day – The first pricing conference on the mountain for decision-makers from the mountain
  • Smart Pricer expands team for attractions, sports and entertainment with Filippo Scanzano
  • Dynamic pricing for ski resorts: An overview of the benefits during inflation
  • Ski amadé cooperates with Smart Pricer: Austria’s largest ski pool will introduce a dynamic based online booking system in winter 22/23

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