8 Million CHF, 75% Attendance: The New Benchmark for Dynamic Pricing in Theatre. What happens when you combine innovative technology, precise data analytics, and a customer-centric approach in a pioneering project? The Grand Théâtre de Genève and Smart Pricer have...
Three years, millions of tickets, 10 locations: A milestone for Dynamic Pricing in ticketing. What happens when you funnel three years of data history and millions of ticket sales into a cross-location A/B test? Christmas Garden, myticket, and Smart Pricer have...
Berlin – November 2024 How can a basketball club like the Frankfurt Skyliners better understand how fans perceive ticket prices – and make smarter, data-driven pricing decisions? Our recent price sensitivity analysis shows how a targeted survey of season ticket...
From numerous discussions and projects (FC Bayern Munich counts on Smart Pricer for ‘no-show’ reduction) with our partners, we know that the ‘no-show’ phenomenon is a relevant field of action for many event organisers. We are delighted to present a guest article on...
BERLIN – November 2024 The FISU World University Games, previously known as the Universiade, is a prestigious international multi-sport event held every two years since 1959, bringing together student athletes from all over the world. As one of the largest multi-sport...
