We at Smart Pricer are proud to be working together with one of the most successful football clubs in the world, FC Bayern München.
As one of many football clubs globally, FC Bayern München is facing the problem of fans who are not going to a game despite the possession of a duration, day or free ticket.
In our joint project with Horstmann Strategie & Management Consulting, our data scientists have considered factors such as weather, day of the week, opponents, and more to build an algorithm that predicts unused tickets per game and ensures timely resales. This prediction and steering algorithm optimizes the load factor of stadiums and venues. The revenue increase is thereby achieved by overbooking your venue or stadium using the no-show predictor, as well as reviewing and optimizing the current system of season cards and second markets.
With these promising No -Show predictions, we’re creating an unforgettable experience for fans in the Allianz Arena, who can visit a well-filled stadium each game, creating an atmosphere that sets football apart.
FC Bayern is a German sports club based in Munich, Bavaria. Its professional football team is part of the Bundesliga since 1965-66. FC Bayern München is the most successful club in German football history, having won a record 28 national titles and 18 national cups.
The Allianz Arena is the major football stadium in Munich, with a 75,000 seating capacity. The stadium is the second-largest arena in Germany behind the Westfalenstadion in Dortmund. FC Bayern Munich has played its home games at the Allianz Arena since the start of the 2005–06 season. Furthermore, the Allianz Arena will be one of the playing venues of the Euro 2020 tournament, hosting three group matches and one quarter-final.
Smart Pricer provides cinemas, sports clubs, entertainment venues and ski resorts around the globe with the necessary tools to increase ticketing revenues and attract more visitors. With over 10 years of airline pricing experience and millions of pricing optimizations, Smart Pricer is the go-to-partner for many venues such as Europe’s largest cinema chain, UCI, Berlin’s Bundesliga club, Hertha BSC and Ski resort Zermatt. Smart Pricer continues to help companies achieve an increase in ticketing revenues by +5-15% while enhancing visitor satisfaction.
Please head over to our sports page to discover all solutions we provide in this industry.